General Session: “Search Until You Find Your Why” by Brawn Lide


This course encourages participants to take ownership of their lives and career and turn intentions into action. The why behind what we do gives us direction and focus. Many people think it is beyond them or is not something they can know, while others never really believe their life has a purpose greater than just living as best as they know how or achieving financial success. Helping people grasp the big idea that everyone has a why can create a compounding effect for both reputation and results. Knowing our why gives us greater focus in all areas — and the ability to make a greater impact.