This program is not available for credit.
Audience: Professional/Personal Development
Agents have reached a digital tipping point and there’s no room for error. To remain viable, all agents must go digital, regardless of what their companies are doing, or not doing, and take control of their efforts in using social media and the smartphone.
Course Handouts (0.52 MB) | Available after Purchase |
Tom Wetzel began his career with the Insurance Information Institute and led a state association of companies. Then, working with several major public relations agencies, he developed campaigns for insurers and associations, including the Society of CPCU.
Tom is a frequent contributor to major insurance publications and was the social media columnist for Rough Notes. He currently writes a column called “Tech Talk” in the Insurance Journal. His blog, “The Good Risk;” moderator of the Facebook group “Social Media Management for Insurance Industry;” and membership in the Insurance Marketing & Communications Association keep him current with insurance agents and companies. An in-demand speaker, he has conducted numerous workshops, presentations, and webinars for agent and carrier groups.
This course is not approved for CE in FL